Your data exists.
Your decisions still depend on an analyst?
Sozo Data built Entendo — the first conversational BI in Portuguese. Anyone in your company asks a question and gets the answer, with the reasoning, in 30 seconds.
Brazilian mid-market companies trust Sozo Data
Companies that trust Sozo Data
Vita Pharma Consulting
Farmacêutico
Diagonal
Engenharia & Construção
Parks
Comunicações Digitais
tg.mob
Logística & Mobilidade
Vita Pharma Consulting
Farmacêutico
Diagonal
Engenharia & Construção
Parks
Comunicações Digitais
tg.mob
Logística & Mobilidade
The first BI that truly understands your data — in Portuguese.
Entendo is Sozo Data's conversational BI that turns any question in natural language into a chart or number. No SQL, no IT, no ticket and no waiting.
Before
- Question → ticket → 3 days
- SQL required
- Generic dashboard
- "We don't have data for that"
After
- Question → answer now
- Natural language
- Specific answer
- "Here it is, with the reasoning"

From raw data to decision — in 3 steps.
First answer in 30 seconds. No consulting, no training, no month-long project.
Connect your database
PostgreSQL, MySQL, SQL Server, Oracle and ClickHouse, with more databases on the roadmap. Entendo connects straight to the company's database, with no risk of data modification.
Ask in plain language
"What was the best-selling product last quarter?" "Which clients are below target?" Anyone in the company asks — no SQL, no IT.
Get the answer with the reasoning
Chart or number generated in 30 seconds. SQL visible for validation. Reasoning explained. Decision made with real data — not intuition.
Beyond the product: expertise that turns data into results.
Entendo is the product. But nearly 30 years of technology projects form the foundation of Sozo Data — and are available for your company.
The difference between a vendor and a technology partner.
Sozo Data brings more than 20 years of hands-on technical leadership at high-scale companies and didn't arrive yesterday: it knows the problems of the Brazilian market because it solved them from the inside — as CTO, as Head of Product, as Engineering Manager.
Learn our story
From TOTVS to Boavista, through LINX — the track record of someone who built critical platforms before founding Sozo Data. See what that means for your project.
Our story →Nearly 30 years of real deliveries, not slides
Every solution carries the credibility of projects that worked in production, at scale, with real data. We don't sell what we've never implemented.
Full stack: from strategy to code
We diagnose, design, and implement. You don't manage three vendors to solve one problem — we cover the full journey.
Native to the Brazilian market
We know Brazilian ERPs, regulations, and the country's data culture. We don't adapt American methodologies — we build for Brazil's reality.
Long-term partnership
We care about results after the project ends. We're not a consulting slide deck — we're the technical partner that stays alongside your operation.
Nearly 30 years. One mission: technology accessible to any company.
Sozo Data was born with a belief: data technology should be accessible to any company — not just those with a 50-person IT department and an enterprise budget.
With nearly 30 years in technology turning data into results for Brazilian companies, Sozo Data built Entendo: proof that it's possible to humanize data without giving up enterprise-grade precision.
Sozo Data is not an improvised AI startup: it is a data company that decided to build its own product, Entendo.
Our story →years leading technology
sectors served
in revenue led
Sozo Data founded
What you need to know about Sozo Data and Entendo.
What is Entendo?
Entendo is the conversational BI in Portuguese built by Sozo Data. Anyone in the company asks a question about the data and gets a chart or a number, with the reasoning, in about 30 seconds. Entendo works without consulting and without a months-long project.
Do I need to know SQL to use Entendo?
Entendo requires no SQL: the question is asked in natural Portuguese and the query is generated automatically. The generated SQL stays visible, so the technical team can validate the answer.
Which databases does Entendo connect to?
Entendo connects to PostgreSQL, MySQL, SQL Server, Oracle and ClickHouse. More databases are on the roadmap. The connection does not change the company's data.
Is my company's data safe with Entendo?
Entendo accesses the database in read-only mode, and no company data is changed. Every answer shows the SQL that ran, and an audit record of each question is kept for IT.
How much does Entendo cost?
Entendo plans are quoted on request. To learn about the options, contact the Sozo Data sales team.
Who is Sozo Data?
Sozo Data is a Brazilian data and AI technology company, founded in 2024 by Luciano de Oliveira, Founder & CEO. With nearly 30 years of experience in technology, it built Entendo, conversational BI in Portuguese.
What services does Sozo Data offer besides Entendo?
Besides Entendo, Sozo Data offers IA-Gora, a hands-on AI immersion for leadership teams, and CTO as a Service. It also builds custom AI systems and runs consulting engagements with a technology maturity diagnosis and priorities ranked by impact.
Your business has data.
Are you using it?
Discover Entendo and see how it answers questions about your company's data in 30 seconds. To learn about plans, talk to the Sozo Data sales team.
Plans on request · Talk to our sales team